For publishers

Monetize every page view without compromising your site.

Open your inventory to real-time demand through the MS ADS supply-side platform. Keep control of placements, formats and floors.

Publisher terms

What MS ADS Network publishes for publishers.

70%
Publisher revenue share
On verified impressions
$0
Setup fees
Free to join
6+
Ad formats
Banner, native, video, interstitial, sticky, AI
2.5 / 2.6
OpenRTB
IAB-standard auctions

Figures as published on msadsnetwork.com (Oct 2026). No third-party logos or invented volume metrics.

How it works

See the money flow — both sides of the market.

Publisher path

How your inventory earns

From your page to your payout — every step runs through MS ADS Network.

  1. 01
    Your site / appApproved inventory with ad units you control
  2. 02
    Tag or header biddingMS ADS tag or Prebid-ready demand in your wrapper
  3. 03
    OpenRTB auctionDemand partners compete for the impression
  4. 04
    Verified impressionTraffic checks before it counts
  5. 05
    Payout70% publisher share on verified traffic

Conceptual diagram — illustrative, not live data

Competitive demand

Every impression goes to auction, so buyers bid against each other for your audience.

Viewability-minded formats

Leaderboards, MPUs, native in-feed and sticky mobile units designed to be seen without hurting UX.

Geo-aware floors

CPM floor logic by geography helps protect the value of your inventory.

Verified traffic

Impressions are checked before they count, keeping your account and your buyers safe.

Clear reporting

Gross, publisher share, impressions and eCPM in one readable dashboard.

ads.txt ready

Authorized-seller lines and sellers.json listings so buyers can verify your supply path.

What publishers get

  • Free account — no setup or monthly fees
  • Banner, native, video, interstitial and sticky units
  • Header-bidding compatible for unified auctions
  • Published 70% revenue share on verified impressions
  • Direct support from the MS ADS team
Formats

Every key format. Every screen.

Six formats listed by MS ADS Network, in IAB-friendly sizes. Previews below are schematic.

Banner

728×90 leaderboard

Medium Rectangle

300×250 in-article

Native

In-feed, matches your layout

Video

16:9 in-stream / out-stream

Sticky mobile

320×50 anchored bar

AI Ads

Chat-native placements

Publisher FAQ

Do I need minimum traffic to apply?

Every site is reviewed for content quality and traffic validity. Apply through Join Our Network and MS ADS Network will review your site.

Can I use MS ADS alongside other ad networks?

Yes. MS ADS supports header bidding, so it can compete with your existing demand rather than replace it.

How are earnings calculated?

Earnings are based on verified impressions won at auction, with publishers receiving the published 70% revenue share.

Your audience is valuable. Let buyers prove it.

Apply to MS ADS Network in minutes.